Services

UI/UX Design

Research-led UI/UX design services that reduce friction, improve usability, and lift conversion rates - from discovery and prototyping to WCAG-compliant, developer-ready design systems.

We design digital interfaces that reduce friction, improve task completion, and turn first-time visitors into loyal users — grounded in research, validated with real people, and built to scale with your product.

Why UI/UX design moves the needle

0 Conversion uplift from superior UX (Forrester)
0 For every $1 invested in UX (Forrester Research)
0 Users who won't return after a bad experience
0 Lost annually to poor UX globally
Design is not just what it looks like and feels like. Design is how it works.— Steve Jobs

What we deliver

User Research & Discovery

Interviews, surveys, heuristic audits, and competitive analysis that surface real user needs before a single pixel is placed.

Wireframing & Prototyping

Low and high-fidelity prototypes in Figma that let stakeholders test interactions and validate flows before development begins.

Visual UI Design

Pixel-precise screens with cohesive typography, colour systems, and iconography that reinforce your brand and guide attention naturally.

Design Systems

Shared component libraries and token-based style guides that keep UI consistent across every screen, team, and platform.

Responsive & Adaptive Design

Layouts that work flawlessly on desktop, tablet, and mobile — tested across real devices, not just breakpoints on a resizer.

Accessibility (WCAG 2.1 AA)

Colour contrast, keyboard navigation, screen-reader markup, and focus management that meet WCAG 2.1 Level AA — reaching the 26% of US adults who live with a disability.

Inside our design process

Great products are not guessed into existence. We follow the proven double-diamond method — first widening our view to understand the real problem, then narrowing to the right solution — so every design decision is traceable back to a user need.

The double-diamond — from the right problem to the right solution

Discover Define Research the right problem Develop Deliver Design the right solution Problem space Solution space Diverge — explore widely Converge — validate & ship

How we work

Discover

Stakeholder workshops, user interviews, analytics review, and competitive benchmarking to define the problem space and success metrics.

Define

Personas, journey maps, and information architecture that align the whole team on who we are designing for and why.

Design

Rapid wireframes, interactive prototypes, and a polished UI delivered iteratively with feedback loops at every stage.

Validate

Moderated usability testing, A/B experiments, and accessibility audits to confirm the design solves the problem before handoff.

Handoff & Support

Developer-ready specs, annotated Figma files, and a design system handoff. We stay available through build to answer implementation questions.

What working with ELIVTECH looks like

Capability Typical vendor ELIVTECH
User research before design Often skipped Always included
Usability testing with real users Rare / extra cost Built into every sprint
WCAG 2.1 AA accessibility audit Not standard Delivered with every screen
Living design system handoff Static PDFs or loose files Figma component library + tokens
Collaboration with engineering Handoff only Embedded in sprint ceremonies
Post-launch iteration support Project ends at delivery Analytics review & redesign cycles

Business outcomes you can measure

Typical UX investment impact on key metrics (%)

Industry benchmark: Companies that allocate 10% of their development budget to UX see up to an 83% increase in conversion rates. Fixing checkout UX alone can lift conversions by 35% (Baymard Institute, 2024).
0 Faster revenue growth at design-led companies
0 Higher shareholder returns vs. industry peers
0 3-year ROI on structured UX tooling (Forrester TEI)

What this means for your business

Beyond the polish, good design pays its own way. Here is what a well-designed experience delivers in plain terms:

More visitors become customers

When people find what they need quickly and trust what they see, they convert. Small friction removed at checkout and sign-up compounds directly into revenue.

Fewer support calls

Interfaces people understand on their own mean fewer "how do I…" tickets — freeing your team to focus on customers who genuinely need them.

Customers who come back

A product that feels effortless earns loyalty. Retention is cheaper than acquisition, and a great experience is the reason people choose you again.

A wider, safer audience

Accessible design reaches the one-in-four adults living with a disability and reduces legal exposure — a bigger market and lower risk in one investment.

Ready to build with ELIVTECH?

Tell us about your project and get a tailored roadmap, timeline, and estimate.

Start a conversation